Sigma Ventures commits to invest in Patt Soyao’s new E-commerce Platform

Written By Anjo Nicolo Hernando

Sigma Ventures commits to invest PHP 150 million in a new E-commerce platform spearheaded by industry figure Patt Soyao. The new platform has the potential to further enhance the customer retail experience in online platforms and it is projected to launch in the third quarter of 2026. 

This commitment includes more than just capital. To accelerate growth and ensure operational excellence, Sigma Ventures will provide crucial advisory and active support in the following areas: 

  • Business strategy

  • Network & connections

  • Financial Management

  • Governance & reporting

This investment aligns with Sigma Ventures' mandate to back transformative digital commerce projects with strong leadership and robust growth potential. Sigma Ventures anticipates this partnership will yield significant returns and bolster its position in the evolving digital retail landscape.

Patt Soyao, the Chief Strategy Officer and Co-Founder of Shoppertainment Live Inc., is the catalyst behind this new project. Shoppertainment Live has been a leader in live streaming services over the past five years. Soyao is tasked with making the new e-commerce platform operational, supported by what he aims to be a "best in class organization."

Anjo Nicolo Hernando
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